Nat Hum Behav May 2021 PMID 33707659

Large and persistent effects of green energy defaults in the household and business sectors.

Ulf Liebe, Jennifer Gewinner, Andreas Diekmann

Mentions

39
Peak: 4 in Mar 2021
across 4 sources since Mar 2021

Extended reach

16,578
potential audience

Total likes

60

Video views

1,067

Mentions per month

Mar 2021 – Aug 2025

Where it's discussed

  • News30 articles
  • X / Twitter5 posts
  • YouTube2 videos
  • Blogs2 articles

AI synopsis

What people are saying

The discussions frequently cite the 80% adoption rate as evidence of the default effect's strength, using words like 'significant' and 'persistent' to underline the importance. Posts referencing demographic differences and policy implications reveal deep engagement and a belief that this research can influence future strategies for promoting renewable energy.

AgreementStrong agreement

Most discussions strongly support the findings that default options significantly increase green energy adoption, highlighting widespread agreement with the publication.

InterestModerate interest

Comments show moderate curiosity, with some posts expressing genuine interest, especially around the implications of default settings, though others are more perfunctory.

EngagementHigh engagement

Posts often delve into specifics, such as demographic differences and policy implications, indicating deep engagement.

ImpactHigh impact

Many discussions emphasize the potential for these default strategies to transform energy policy and consumer behavior, demonstrating high perceived impact.

Abstract in brief

  • Presenting renewable energy as the default option in households and businesses significantly increases adoption, with about 80% sticking with the green default over at least four years.
  • The effect of choosing the green default remains stable over time and is only weakly influenced by electricity consumption, with no evidence of moral licensing or increased usage.
  • Women in both sectors are slightly more likely than men to accept the green default, highlighting potential demographic differences in pro-environmental behavior.]

Top posts

Most liked on X and Bluesky
Giuseppe Alessandro Veltri
@gaveltri · X

Large and persistent effects of green energy defaults in the household and business sectors | Nature Human Behaviour https://t.co/HT10U015we

Jul 26, 2022 · 2 likes · 2,213 followers View post →
Yuuko Morimoto
@myuuko · X

再生可能エネルギーを基本オプションとすると80%の人がそのオプションを選んだよという,スイスの20万家庭・8千企業を対象にした研究。意思決定の研究としても面白そう。/ Large and persistent effects of green energy defaults in the household and business sectors https://t.co/Utct6bFgLf

Mar 12, 2021 · 1 like · 9,242 followers View post →
Academy of Sociology - Akademie für Soziologie
@akadsoz · X

Environment & society: Presenting renewable energy to existing Swiss customers as the standard option led to ca. 80% of the household & business sector customers staying with the green default. A U Liebe J Gewinner A Diekmann @nresearchnews paper. Gated. https://t.co/NvUluJfjl1 https://t.co/RgvW54xrRP

Mar 12, 2021 · 1 share · 3,029 followers View post →
raewyn mutch
@RaewynMutch · X

Large and persistent effects of green energy defaults in the household and business sectors | Nature Human Behaviour https://t.co/GPdy4CKyE2

Mar 15, 2021 · 897 followers View post →

All mentions

Giuseppe Alessandro Veltri
@gaveltri · X

Large and persistent effects of green energy defaults in the household and business sectors | Nature Human Behaviour https://t.co/HT10U015we

Jul 26, 2022 · 2 likes · 2,213 followers View post →
raewyn mutch
@RaewynMutch · X

Large and persistent effects of green energy defaults in the household and business sectors | Nature Human Behaviour https://t.co/GPdy4CKyE2

Mar 15, 2021 · 897 followers View post →
Manu
@manubtum · X

RT @akadsoz: Environment & society: Presenting renewable energy to existing Swiss customers as the standard option led to ca. 80% of the ho…

Mar 12, 2021 · 1 share · 127 followers View post →
Academy of Sociology - Akademie für Soziologie
@akadsoz · X

Environment & society: Presenting renewable energy to existing Swiss customers as the standard option led to ca. 80% of the household & business sector customers staying with the green default. A U Liebe J Gewinner A Diekmann @nresearchnews paper. Gated. https://t.co/NvUluJfjl1 https://t.co/RgvW54xrRP

Mar 12, 2021 · 1 share · 3,029 followers View post →
Yuuko Morimoto
@myuuko · X

再生可能エネルギーを基本オプションとすると80%の人がそのオプションを選んだよという,スイスの20万家庭・8千企業を対象にした研究。意思決定の研究としても面白そう。/ Large and persistent effects of green energy defaults in the household and business sectors https://t.co/Utct6bFgLf

Mar 12, 2021 · 1 like · 9,242 followers View post →