Publications by authors named "Aparna A Labroo"

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The "name-ease" effect and its dual impact on importance judgments.
Aparna A Labroo, Soraya Lambotte, Yan Zhang

Psychol Sci· December 2009

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The "instrumentality" heuristic: why metacognitive difficulty is desirable during goal pursuit.
Aparna A Labroo, Sara Kim

Psychol Sci· January 2009

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Be better or be merry: how mood affects self-control.
Ayelet Fishbach, Aparna A Labroo

J Pers Soc Psychol· August 2007

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