Publications by authors named "Gemma Anne Calvert"

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Race, Gender, and the U.S. Presidency: A Comparison of Implicit and Explicit Biases in the Electorate.
Gemma Anne Calvert, Geoffrey Evans, Abhishek Pathak

Behav Sci (Basel)· January 2022

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Sooo Sweeet! Presence of Long Vowels in Brand Names Lead to Expectations of Sweetness.
Abhishek Pathak, Gemma Anne Calvert

Behav Sci (Basel)· January 2021

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Determinants of eHealth Literacy among Adults in China.
May Oo Lwin, Chitra Panchapakesan, Anita Sheldenkar, Gemma Anne Calvert, Lewis K S Lim

J Health Commun· May 2020

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IMPULSE Moment-by-Moment Test: An Implicit Measure of Affective Responses to Audiovisual Televised or Digital Advertisements.
Gemma Anne Calvert, Geraldine Trufil, Abhishek Pathak, Eamon Philip Fulcher

Behav Sci (Basel)· April 2020

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Providing Excellent Consumer Service Is Therapeutic: Insights from an Implicit Association Neuromarketing Study.
Gemma Anne Calvert, Abhishek Pathak, Lim Elison Ai Ching, Geraldine Trufil, Eamon Philip Fulcher

Behav Sci (Basel)· October 2019

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