PLoS One August 2022 PMID 35969528

An investigation into the relationship between multimedia lecture design and learners' engagement behaviours using web log analysis.

Cailbhe Doherty

Mentions

14
Peak: 7 in May 2022
across 3 sources since May 2022

Extended reach

43,167
potential audience

Total likes

307

Video views

38,642

Mentions per month

May 2022 – Aug 2022

Where it's discussed

  • YouTube8 videos
  • X / Twitter4 posts
  • News2 articles

AI synopsis

What people are saying

The discussions reflect interest in practical strategies for multimedia lecture design, such as keeping videos brief and highlighting important information, emphasizing usability and immediate application, which shows a moderate level of engagement and recognition of potential impacts on student learning.

AgreementModerate agreement

The responses generally agree that effective multimedia lecture design, incorporating principles like brevity and highlighting key points, enhances student engagement, as indicated by references to maximizing watch time.

InterestModerate interest

Participants show moderate interest in the topic, with discussions focused on practical suggestions for video design rather than in-depth theoretical analysis.

EngagementModerate engagement

The discussion demonstrates a basic but active engagement, with verbal hints towards applying these principles but lacking in detailed critique or discussion of empirical results.

ImpactModerate impact

The shared advice suggests a belief that improved lecture design could positively influence learning behaviors, though explicit statements about the research's broader impact are limited.

Abstract in brief

  • The study aimed to analyze university students' engagement with multimedia lectures designed using cognitive theory principles, focusing on signaling, segmenting, and embodiment.
  • Engagement was measured through three methods: surveys for affective engagement, YouTube analytics for behavioral engagement, and quiz scores for cognitive engagement.
  • Results indicated that combining the design principles improved overall engagement metrics, such as watch time and survey participation, but did not significantly impact quiz scores or survey responses.

Top posts

Most liked on X and Bluesky
Dr Cailbhe Doherty
@DohertyCailbhe · X

https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, highlight important information and incorporate a video of yourself throughout demonstrating the learning material. Link to video lecture catalogue below... https://t.co/Tyw8ATaRvu

Aug 16, 2022 · 16 likes · 4 shares · 789 followers View post →
UCD High Performance Gym
@UCD_HPG · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 16, 2022 · 4 shares · 2,388 followers View post →
Brian Mac Namee
@BrianMacNamee · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 16, 2022 · 4 shares · 1,174 followers View post →
Bingfeng Wan, CSCS RSCC MA
@wanbingfeng · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 17, 2022 · 4 shares · 145 followers View post →

All mentions

Bingfeng Wan, CSCS RSCC MA
@wanbingfeng · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 17, 2022 · 4 shares · 145 followers View post →
Brian Mac Namee
@BrianMacNamee · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 16, 2022 · 4 shares · 1,174 followers View post →
UCD High Performance Gym
@UCD_HPG · X

RT @DohertyCailbhe: https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, hig…

Aug 16, 2022 · 4 shares · 2,388 followers View post →
Dr Cailbhe Doherty
@DohertyCailbhe · X

https://t.co/eXXXw6bQaq #PLOSONE when designing video lectures to maximise students' watch time, keep them brief, highlight important information and incorporate a video of yourself throughout demonstrating the learning material. Link to video lecture catalogue below... https://t.co/Tyw8ATaRvu

Aug 16, 2022 · 16 likes · 4 shares · 789 followers View post →