Imaging Neurosci (Camb) November 2023 PMID 40799691

Separable processes for live "in-person" and live "zoom-like" faces.

Nan Zhao, Xian Zhang, J Adam Noah, Mark Tiede, Joy Hirsch

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Mentions

188
Peak: 21 in Nov 2023
across 5 sources since Oct 2023

Extended reach

281,349
potential audience

Total likes

80

Video views

678

Mentions per month

Oct 2023 – Aug 2025

Where it's discussed

  • News124 articles
  • X / Twitter48 posts
  • Blogs9 articles
  • YouTube5 videos
  • Bluesky2 posts

AI synopsis

What people are saying

Discussions reflect a strong understanding of the article's key points, such as the differences in brain activity during in-person vs. virtual interactions. Phrases like 'you lose things when you put up more barriers' and 'nothing beats the power of genuine interaction' highlight a consensus on the emotional and cognitive drawbacks of online communication. Users frequently refer to the study’s specific findings, showing that the tone is both earnest and critical of current practices, contributing to the overall positive sentiment surrounding the article's conclusions.

AgreementModerate agreement

The majority of discussions align with the findings presented in the publication, emphasizing a preference for in-person communication due to its cognitive benefits.

InterestHigh interest

Participants express high curiosity regarding the implications of the study, as indicated by various users actively sharing and discussing its contents.

EngagementModerate engagement

While some discussions remain surface-level, others delve deeper into the neurological implications and practical applications of the findings.

ImpactHigh impact

Many participants believe that the study will significantly influence future approaches to communication, especially in professional and educational contexts.

Abstract in brief

  • The ventral visual stream processes face features, while the lateral and dorsal visual streams show specificity for real and interactive faces.
  • Behavioral tests revealed longer visual attention and heightened arousal to real, in-person faces compared to online interactions.
  • Neural responses, measured through fNIRS and EEG, indicated increased activity and synchronization in brain regions related to processing real faces, emphasizing the significance of social context in face perception.

Top posts

Most liked on X and Bluesky
Imaging Neuroscience
@ImagingNeurosci · X

New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person” and live “zoom-like” faces https://t.co/gKsTLONMKd https://t.co/BJ1U3PBTZS

Nov 7, 2023 · 30 likes · 9 shares · 12,428 followers View post →
graham music
@grahammusic1 · X

I find this research really important and I suspect its why I do not take on online clinical work any more . the activity in the brain (and i think nervous system) is so different https://t.co/ufplRJXbrw

Dec 17, 2023 · 12 likes · 4 shares · 4,204 followers View post →
James Drake
@jamesjpdrake · X

These differences “highlight the importance of natural, in-person, paradigms and social context for understanding live face processing in humans”. @ImagingNeurosci https://t.co/XuStZE6810

Nov 13, 2023 · 3 likes · 1 share · 88,709 followers View post →
William Costello
@CostelloWilliam · X

Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. The research suggests online faces, with present technology, don’t engage our social neural circuits as effectively. https://t.co/QYdavWaIAX

Oct 27, 2023 · 3 likes · 2 shares · 16,597 followers View post →
Dr Naomi Murphy
@NMPsychologist · X

If you're interested in the effects of online working on our brains, you can read the original study here: https://t.co/w9nHV2kquF https://t.co/9ITmOWhWev

Feb 27, 2024 · 3 likes · 2 shares · 4,644 followers View post →
Ivan Collinson, PhD
@i_collinson · X

@PriscilaFCruz partilho o artigo que inspirou a matéria da Globo sobre o impacto do Zoom sobre a actividade cerebral. Mais um dado factual para repensar sobre as aplicações do EaD, no debate mais amplo sobre a qualidade de ensino. https://t.co/q9bYHax5Ch Boa leitura!

Oct 27, 2023 · 2 likes · 347 followers View post →

All mentions

Mysteries of the Brain During Video Calls

This video explores the intriguing reactions our brains have during video calls. Studies indicate that our visual attention and mental fatigue can significantly differ when interacting with real versus online faces…

Océane FM · Dec 8, 2023 3 views
Dr Laird Bridgman
@docbridgman · X

Why Zoom Exhausts Your Brain: A Psychologist’s Shocking Reveal | Dr Lai... https://t.co/TpQdxjjEeZ via @YouTube

Aug 13, 2025 · 128 followers View post →
Dr Laird Bridgman
@docbridgman · X

Psychologist Reveals The Truth About Your Brain on Zoom | Dr Laird Bridgman S2E2 https://t.co/RX5lYIkhrX Ever noticed that your brain, and your brain after zoom meetings are two very different organs? New research explains why! Join Dr B to understand more and what you can do

Aug 1, 2025 · 128 followers View post →
Cinamyn
@CinamynJ · X

@Wah_Wuh_Wee_Wah @tazwake @RealDaveWinter https://t.co/6o4YQh5Vy7 You lose things when you put up more barriers, and simply put, you lose body language

Jun 23, 2024 · 295 followers View post →
Mercè R. C.
@Mos45M · X

https://t.co/mcyhb7uUUN

Apr 25, 2024 · 113 followers View post →
Mercè R. C.
@Mos45M · X

https://t.co/50JfgpeiGE

Apr 25, 2024 · 113 followers View post →
ᶜᴰᶠᴬ
@SirLV · X

@_Faith_T No, we like focused, efficient, high performing teams. This study confirmed that important meetings should be in person.. https://t.co/Fkti4WIooI

Apr 23, 2024 · 10,899 followers View post →
OOt Social Health
@OOt_Social · X

Face-to-face connection: where emotions are felt, ideas are exchanged, and bonds are strengthened. Nothing beats the power of genuine interaction.

Apr 12, 2024 · 4,071 followers View post →
Dr Anna Kotova
@AnnaKotovaOx · X

RT @NMPsychologist: If you're interested in the effects of online working on our brains, you can read the original study here: https://t.co…

Feb 27, 2024 · 2 shares · 2,514 followers View post →
Dr Jenni Ward
@JenniWard5 · X

RT @NMPsychologist: If you're interested in the effects of online working on our brains, you can read the original study here: https://t.co…

Feb 27, 2024 · 2 shares · 1,392 followers View post →
Dr Naomi Murphy
@NMPsychologist · X

If you're interested in the effects of online working on our brains, you can read the original study here: https://t.co/w9nHV2kquF https://t.co/9ITmOWhWev

Feb 27, 2024 · 3 likes · 2 shares · 4,644 followers View post →
@investigando
@rocatanho · X

Tiempos de permanencia visual más largos en interacción real c/aum excitación y de señal c/mayor sincronía entre regiones dorsal-parietales y aumento de la potencia theta prevendría el agotamiento de las sesiones por Zoom. https://t.co/A4RXSvX3cX

Dec 28, 2023 · 399 followers View post →
Krista Jordan, Ph.D.
@DrKristaJordan · X

Virtual and in-person meetings activate the brain differently— https://t.co/oQqdKfN5cO

Dec 26, 2023 · 2 likes · 159 followers View post →
Debbie Asplen Ingraham
@DebbieIngraham · X

RT @grahammusic1: I find this research really important and I suspect its why I do not take on online clinical work any more . the activit…

Dec 19, 2023 · 4 shares · 121 followers View post →
Harry J Zeit MD
@HarryZeitMD · X

RT @grahammusic1: I find this research really important and I suspect its why I do not take on online clinical work any more . the activit…

Dec 17, 2023 · 4 shares · 2,095 followers View post →
Dr Mel Wiseman
@meljwiseman · X

RT @grahammusic1: I find this research really important and I suspect its why I do not take on online clinical work any more . the activit…

Dec 17, 2023 · 4 shares · 780 followers View post →
graham music
@grahammusic1 · X

I find this research really important and I suspect its why I do not take on online clinical work any more . the activity in the brain (and i think nervous system) is so different https://t.co/ufplRJXbrw

Dec 17, 2023 · 12 likes · 4 shares · 4,204 followers View post →
Anesthesiology and Perioperative Science
@journal_aps · X

Are red hair more sensitive to #pain? Unusual Life Scientific Discoveries in October/November 2023 https://t.co/IvsE064Ma4 via @YouTube

Nov 24, 2023 · 1 like · 189 followers View post →
Tish Jennings
@tishJennings · X

"These neural and behavioral differences highlight the importance of natural, in-person, paradigms and social context for understanding live and interactive face processing in humans." https://t.co/WEutQDZOhe

Nov 20, 2023 · 1 like · 58 followers View post →
James Drake
@jamesjpdrake · X

These differences “highlight the importance of natural, in-person, paradigms and social context for understanding live face processing in humans”. @ImagingNeurosci https://t.co/XuStZE6810

Nov 13, 2023 · 3 likes · 1 share · 88,709 followers View post →
gyulakovacs
@gkovacs1965 · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 9, 2023 · 9 shares · 170 followers View post →
Derek Fisher
@DrDerekFisher · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 8, 2023 · 9 shares · 313 followers View post →
Ilias Tachtsidis
@IliasTachtsidis · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 8, 2023 · 9 shares · 1,084 followers View post →
Laurence Chaby
@chab_laurence · X

Une remise en question des modèles actuels de traitement des visages qui soulignent l'importance de l'interaction face-à-face naturelle dans une étude en fNIRS et EEG. #Visages #Cognition #fNIRS #EEG https://t.co/blQaS5cfYt https://t.co/RyxMtRrTfL

Nov 8, 2023 · 1 like · 174 followers View post →
dipanjanr
@dynamicdip · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 8, 2023 · 9 shares · 898 followers View post →
Adam M. Croom, Ph.D.
@adammcroom · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 7, 2023 · 9 shares · 8,099 followers View post →
Steamed Bun Invasion
@BaoZiInvasion · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 7, 2023 · 9 shares · 1,338 followers View post →
Umair Hassan
@neuro_engineer · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 7, 2023 · 9 shares · 2,547 followers View post →
Andrea Méndez, MD, PhD
@andreamendez92 · X

RT @ImagingNeurosci: New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person”…

Nov 7, 2023 · 9 shares · 3,705 followers View post →
Imaging Neuroscience
@ImagingNeurosci · X

New paper in Imaging Neuroscience @mitpress by Nan Zhao, Joy Hirsch, et al: Separable processes for live “in-person” and live “zoom-like” faces https://t.co/gKsTLONMKd https://t.co/BJ1U3PBTZS

Nov 7, 2023 · 30 likes · 9 shares · 12,428 followers View post →
GMOScience
@GMOScience · X

In person > Zoom. Neural signaling during online exchanges was substantially suppressed compared to activity observed in those having face-to-face conversations, researchers found. The following paper explains the findings: https://t.co/1V7IvlCYIx

Nov 6, 2023 · 1 like · 1 share · 4,264 followers View post →
Ross Hickey
@EconHickey · X

Here is the paper: https://t.co/zdC0Qz2zA0

Nov 4, 2023 · 514 followers View post →
Joaquín Gómez Moya
@J_Gomez_Moya · X

RT @CostelloWilliam: Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. The research suggests online faces, with present…

Nov 2, 2023 · 2 shares · 1,498 followers View post →
New England ADA
@NewEnglandADA · X

RT @IHCDesign: New study compares human brain responses to live "in-person" and live "Zoom-like" virtual faces. In-person interactions trig…

Nov 2, 2023 · 1 share · 1,847 followers View post →
David Streever
@streever · X

I like remote work, but I'm anti remote meetings. They're totally unnecessary and I haven't been to one yet that wouldn't be better as an email - and that's not even considering how most attendees are multi tasking instead of engaging. https://t.co/443iLFG76O

Nov 2, 2023 · 799 followers View post →
Samantha Brennan
@samanthabrennan.bsky.social · Bluesky

Zoom conversations suppress brain activity. Journal reference: Zhao, N., et al. (2023) Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. Imaging Neuroscience. doi.org/10.1162/imag_a_00027.

Nov 1, 2023 · 2 likes · 1 share View post →
IHCDesign
@IHCDesign · X

New study compares human brain responses to live "in-person" and live "Zoom-like" virtual faces. In-person interactions triggered longer visual focus & increased arousal. Webcam interactions lacked this. The research sheds light on modern human behavior: https://t.co/YVrWbALFEs https://t.co/5G6Co3Gd0z

Nov 1, 2023 · 1 like · 1 share · 697 followers View post →
PolyManthanein
@rmonhem · X

Your brain doesn’t work the same on Zoom, scientists say. New insights into #FaceRecognition show that it's not just the ventral visual stream at play! Lateral and dorsal streams are crucial too, especially in real and interactive faces. #Neuroscience https://t.co/8bBisWU2tH

Oct 31, 2023 · 1 like · 1,461 followers View post →
Lisa E
@Crimpulsive · X

Found the paper if anyone else is interested :) https://t.co/g77aU53WmE

Oct 31, 2023 · 1,282 followers View post →
Dennisa Davidson
@DavidsonDennisa · X

Interesting article Nan Zhao, Xian Zhang, J. Adam Noah, Mark Tiede, Joy Hirsch; Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. Imaging Neuroscience 2023; doi: https://t.co/Uio5Xye1MA

Oct 31, 2023 · 29 followers View post →
June_12_1776
@June_12_1776 · X

#ImagingNeuroscience A recent study discovered that #NeuralActivity during online interactions is significantly reduced compared to when people converse face-to-face Separable Processes for Live “In-Person” and Live “Zoom-like” Faces https://t.co/keHWFtNb8e

Oct 29, 2023 · 17 followers View post →
Ilias Tachtsidis
@IliasTachtsidis · X

The paper is published @ImagingNeurosci Congrats to Joy Hirsch and her team @adachan https://t.co/NjDUTDVQrB

Oct 28, 2023 · 1 like · 1,084 followers View post →
eℓoɨse soℓeɨℓ
@EloiseSoleil · X

RT @CostelloWilliam: Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. The research suggests online faces, with present…

Oct 27, 2023 · 2 shares · 581 followers View post →
William Costello
@CostelloWilliam · X

Separable Processes for Live “In-Person” and Live “Zoom-like” Faces. The research suggests online faces, with present technology, don’t engage our social neural circuits as effectively. https://t.co/QYdavWaIAX

Oct 27, 2023 · 3 likes · 2 shares · 16,597 followers View post →
The MIT Press @mitpress.bsky.social
@mitpress · X

@ImagingNeurosci @Yale Read the full paper, available #OpenAccess, here: https://t.co/tMA0yh6CMN

Oct 27, 2023 · 74,032 followers View post →
Ivan Collinson, PhD
@i_collinson · X

@PriscilaFCruz partilho o artigo que inspirou a matéria da Globo sobre o impacto do Zoom sobre a actividade cerebral. Mais um dado factual para repensar sobre as aplicações do EaD, no debate mais amplo sobre a qualidade de ensino. https://t.co/q9bYHax5Ch Boa leitura!

Oct 27, 2023 · 2 likes · 347 followers View post →
h
@mr_sunshine · X

Separable Processes for Live “In-Person” and Live “Zoom-like” Faces https://t.co/tP4D8Da4DB

Oct 27, 2023 · 1 like · 3,065 followers View post →
Ajiman
@Ajiman1 · X

RT @berthacoombs: Communicating in person is better for your brain, it seems... https://t.co/NipTWfGWrh https://t.co/nDTWfYkYje

Oct 26, 2023 · 1 share · 805 followers View post →
Bertha Coombs
@berthacoombs · X

Communicating in person is better for your brain, it seems... https://t.co/NipTWfGWrh https://t.co/nDTWfYkYje

Oct 26, 2023 · 1 like · 1 share · 17,687 followers View post →
Jessica Pellien
@jessicapellien.bsky.social · Bluesky

Read the article directly - available #openAccess at https://doi.org/10.1162/imag_a_00027 Separable Processes for Live “In-Person” and Live “Zoom-like” Faces by Nan Zhao, Xian Zhang, J. Adam Noah, Mark Tiede, and Joy Hirsch

Oct 25, 2023 · 1 share View post →
Jessica Pellien
@jessicapellien · X

Read the article directly - available #openAccess at https://t.co/rtmSjssDW1 Separable Processes for Live “In-Person” and Live “Zoom-like” Faces by Nan Zhao, Xian Zhang, J. Adam Noah, Mark Tiede, and Joy Hirsch

Oct 25, 2023 · 2,065 followers View post →